Red Ribbon Week


Red Ribbon Week is an alcohol, tobacco and other drug and violence prevention awareness campaign observed annually in October in the United States.

red ribbon week

THE 2015 RED RIBBON THEME: RESPECT YOURSELF. BE DRUG FREE.™

  • Wikipedia informs us that Red Ribbon Week began after the kidnapping, torture and murder of DEA agent Enrique “Kiki” Camarena in 1985.[1]
  • In response to the murder of DEA Agent Enrique Camarena, angered parents and youth in communities across the country began wearing Red Ribbons as a symbol of their commitment to raise awareness of the killing and destruction cause by drugs in America.
  • National Family Partnership, formerly the National Federation of Parents for Drug Free Youth, was established as a grassroots, nonprofit organization in 1980 by a handful of concerned and determined parents who were convinced they should begin to play a leadership role in drug prevention.

Respect Yourself!